Data warehousing for e-commerce

Developing Data Warehousing solution for a prominent E-commerce enterprise.

Brief

Explore our success in a data warehousing initiative, efficiently extracting from GraphQL/REST APIs and SQL databases to Azure storage and SQL. Achieve optimized querying, timely reporting, and proactive monitoring with Grafana for a robust solution

Project Challenge

The client faced a multifaceted challenge of integrating data from GraphQL/REST APIs and SQL Databases into a cohesive data warehousing solution. The highly nested JSON structure from GraphQL API posed a specific hurdle in accurate data representation, and the client required seamless performance, timely reporting, and proactive monitoring to ensure the reliability of the entire data integration pipeline.

Our Approach

  • Fetching Data: In the initial phase of our project, our primary objective was to seamlessly acquire data from diverse sources, including GraphQL/REST APIs and SQL Databases. This phase laid the foundation for our comprehensive data integration process, ensuring we had access to the necessary information for our subsequent steps.
  • Overcoming Data Complexity: One of the pivotal challenges we encountered involved dealing with a highly nested JSON object from the GraphQL API. To overcome this hurdle, we strategically employed the capabilities of Azure Data Factory for data transformation. This step allowed us to flatten the intricate JSON structure efficiently, ensuring accurate and organized representation within our data warehouse.
  • Handling Large Datasets and Performance Optimization: The project involved managing a substantial volume of data, approximately 11 million records. Ensuring the seamless processing of this data was crucial. We implemented robust strategies for handling large datasets and a meticulous approach to performance optimization. Specifically, we strategically implemented indexes within Azure SQL to maximize querying speed and overall data retrieval efficiency.
  • Reporting Deployment: Power BI served as our reporting platform of choice, providing a user-friendly interface for data visualization. Meeting a business requirement for a one-hour refresh cycle, we not only adhered to the schedule but exceeded expectations by ensuring that reports were refreshed within a 30-minute timeframe. This emphasis on timely reporting updates enhanced the overall user experience and facilitated informed decision-making.
  • Proactive Monitoring and Alerts: Ensuring the reliability and health of our data integration pipeline was a continuous endeavor. To achieve this, we integrated Grafana into our system for real-time monitoring of pipeline and database performance. Proactive alerts were established to promptly detect and address any potential issues, reinforcing the robustness of our data infrastructure.

Solution Architecture

Architecture diagram - Azure Infrastructure + Power BI

Impact

  • Enhanced Data Retrieval : Our strategic measures in Azure SQL, including meticulous table indexing, remarkably sped up data retrieval, resulting in more efficient Power BI reporting.
  • User-Focused Deployment : Deploying Power BI reports with a focus on user accessibility and interactive visualization ensured a seamless, user-friendly reporting experience
  • Timely Refreshes : Adapting the Power BI data model to a one-hour refresh cycle, we optimized the process to an impressive 30 minutes, exceeding client expectations for timely insights.
  • Exceeding Expectations : Our impact exceeded objectives, surpassing client expectations in data retrieval, refresh times, and overall user experience, delivering a robust reporting solution.

Impact in Numbers

25%

Increase in decision-making speed achieved through strategic optimization.

5 GB

Transactional data processed per day.

99%

Enhancement in the speed of processing data quality checks.

Proven results in weeks, not years

Executive Briefing

2 Days

Technology Assessment

1 Week

Production
Trial and Development

8 weeks

Deployment in
Production & UAT

2 weeks

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